Please perform thorough research and write me a concise, authoritative and evergreen article about the [SCHOLARSHIP NAME] for Grads24.co.za.
The article must be written to satisfy the actual search intent of students looking for this scholarship, while remaining useful beyond the current academic year. Do not write the article as a temporary “2027 status page” unless the search intent genuinely requires that approach.
The goal is to create a page that can remain the authoritative Grads24 resource for the scholarship and be updated from one intake to the next without rebuilding the article’s underlying structure.
1. CORE ARTICLE OBJECTIVE
The article must function as an evergreen entity resource with current-cycle information layered onto it.
Treat the scholarship itself as the primary entity.
The academic year, opening date, closing date and current application status are temporal information attached to that entity, not automatically the organising principle of the article.
The article should answer, in a logical order:
What is this scholarship?
Who provides it?
What programme/fund does it belong to, where applicable?
What does it support?
Who is it intended for?
What can I study?
What qualification/study level does it support?
What does it cover?
What are the requirements?
How do I apply?
What documents do I need?
When does the current/most recent intake close or open?
How can I contact the provider?
The page must remain useful even when the current intake has closed or the next intake has not yet been announced.
2. ENTITY-FIRST ARTICLE ARCHITECTURE
Before building the article, establish the scholarship as a clearly identifiable entity.
Where applicable, understand and establish the relationship:
SCHOLARSHIP → PROVIDER → PROGRAMME/FUND → PURPOSE → APPLICANT → FIELDS → QUALIFICATION/STUDY LEVEL → FUNDING → APPLICATION
For example, if a scholarship operates through a named fund or programme, make that relationship clear rather than treating the scholarship name, provider and programme as unrelated entities.
Do not allow the current academic year to obscure the identity of the scholarship.
The article should therefore be structured around the standing scholarship programme first, with current-cycle information added naturally within the relevant sections.
3. SEARCH INTENT AND ARTICLE STRUCTURE
The TOC must represent the major search-intent questions and decisions a reader needs answered about the scholarship.
Do not create a separate TOC item for every related search query, autocomplete suggestion, People Also Ask question, competitor heading or related search.
Search intent must be treated as hierarchical rather than as a flat list of queries.
Use the following hierarchy:
PRIMARY SEARCH INTENT
Primary search intents represent major information needs and should normally become the article's main H2 sections and TOC items.
Typical examples include:
WHAT FIELDS OF STUDY DOES THE SCHOLARSHIP COVER?
WHAT ARE THE REQUIREMENTS FOR THE SCHOLARSHIP?
WHAT DOES THE SCHOLARSHIP COVER?
HOW DO I APPLY FOR THE SCHOLARSHIP?
WHAT DOCUMENTS ARE NEEDED FOR THE SCHOLARSHIP?
WHEN IS THE CLOSING DATE FOR THE SCHOLARSHIP?
HOW DO I CONTACT THE SCHOLARSHIP PROVIDER ABOUT THE SCHOLARSHIP?
Only use the sections that are genuinely relevant to the specific scholarship.
SECONDARY SEARCH INTENT
Secondary search intents should normally be answered inside the most relevant primary section.
Examples:
Does the scholarship provide a monthly allowance?
Is the scholarship still open?
When will applications open?
Does the scholarship cover accommodation?
Does it cover registration?
Can first-year students apply?
Which universities are accepted?
Does it fund postgraduate study?
Do not automatically create a separate H2 for these questions.
Instead, place them where they naturally belong.
For example:
Monthly allowance → WHAT DOES THE SCHOLARSHIP COVER?
Still open? → WHEN IS THE CLOSING DATE?
When will applications open? → WHEN IS THE CLOSING DATE?
First-year eligibility → WHAT ARE THE REQUIREMENTS?
University restrictions → WHAT ARE THE REQUIREMENTS?
Accommodation → WHAT DOES THE SCHOLARSHIP COVER?
NARROW OR CONVERSATIONAL SEARCH INTENT
Very narrow or conversational queries may be answered naturally in:
a paragraph,
bullet point,
sentence,
table,
or FAQ.
Do not create a separate H2 merely because Google autocomplete, People Also Ask, competitor headings or related searches reveal another question.
Before creating a new H2, ask:
Does this represent a genuinely distinct information need, or can the question be answered completely and naturally within an existing section?
If it can be answered within an existing section, do that.
4. TOC REQUIREMENTS
Place the TOC immediately after the H1.
The TOC must contain only the article's major sections.
Do not place every minor question in the TOC.
The TOC should make the article's main information architecture immediately obvious.
Use uppercase headings in both the TOC and the corresponding article headings.
The TOC should normally contain sections such as:
WHAT IS THE [SCHOLARSHIP]?
WHAT FIELDS OF STUDY DOES THE [SCHOLARSHIP] COVER?
WHAT ARE THE [SCHOLARSHIP] REQUIREMENTS?
WHAT DOES THE [SCHOLARSHIP] COVER?
HOW DO I APPLY FOR THE [SCHOLARSHIP]?
WHAT DOCUMENTS ARE NEEDED FOR THE [SCHOLARSHIP]?
WHEN IS THE CLOSING DATE FOR THE [SCHOLARSHIP]?
HOW DO I CONTACT THE [PROVIDER] ABOUT THE [SCHOLARSHIP]?
ABOUT [PROVIDER]
[SCHOLARSHIP] FAQ
Do not force every section into every article. Include only sections supported by the research and search intent.
Prefer H2 headings.
Use H3 headings only when genuinely necessary to organise substantial information within an H2.
5. INTRODUCTION RULE
The introduction must identify and orient the reader to the scholarship.
It should establish:
what the scholarship is,
who provides it,
what programme/fund it forms part of, where relevant,
who it generally supports,
and what the page helps the applicant understand.
However, the introduction must not pre-answer the substantive sections that follow.
Do not put detailed information about:
eligibility,
fields,
funding,
documents,
application procedure,
closing dates,
contact details,
into the introduction merely because that information is useful.
That information belongs in its dedicated logical section.
The introduction should orient the reader, not replace the article.
6. APPLICATION INTENT MUST BE DISCOVERABLE EARLY
Application intent is one of the most important intents on a scholarship page.
Make the application intent discoverable early through the TOC and article structure.
However, do not pre-answer the application section in the introduction.
The reader should be able to quickly see that the article explains:
how to apply,
where to apply,
what application route is used,
and what documents are required.
Do not invent an application procedure simply because scholarship articles normally have one.
Only describe the application process when supported by an official or otherwise reliable source.
7. EVERGREEN APPROACH
The page must be an evergreen resource about the scholarship rather than a page that becomes obsolete when an intake closes.
Use present tense for standing programme information.
Use past tense for completed cycle-specific information.
Clearly distinguish between:
STANDING INFORMATION
Examples:
what the scholarship is,
who provides it,
purpose of the programme,
fields generally supported,
study levels,
funding structure,
general requirements,
application mechanism where it remains applicable.
CYCLE-SPECIFIC INFORMATION
Examples:
2026 closing date,
2027 opening date,
2027 closing date,
current application status,
number of awards for a particular intake,
cycle-specific eligibility changes,
cycle-specific application instructions.
Do not turn the entire article into a 2027 article simply because 2027 is the current search cycle.
The page's primary identity should remain the scholarship programme.
A closed or unannounced intake does not change the underlying search intent of a scholarship resource.
Update the current-cycle information without allowing it to displace the evergreen information architecture.
8. CURRENT-CYCLE INFORMATION
Research the latest available intake carefully.
If the latest intake is open, state that clearly.
If it has closed, state the closing date clearly.
If the next intake has not been announced, say so plainly.
Do not create a large standalone “OPEN/CLOSED” section unless there is a strong search-intent reason to do so.
Instead, incorporate current status into the relevant sections.
For example:
WHEN IS THE CLOSING DATE FOR THE [SCHOLARSHIP]?
“The latest confirmed application deadline was [DATE]. The [YEAR] intake is now closed. The closing date for the [NEXT YEAR] intake has not yet been announced.”
Only use dates supported by reliable evidence.
Do not guess when the next intake will open.
Do not write “applications will open soon” unless an authoritative source actually says so.
9. STATUS INFORMATION
A short status statement may appear near the beginning of the article when current-cycle information is important.
Keep it concise.
For example:
🔴 [SCHOLARSHIP] 2027 STATUS: NOT YET ANNOUNCED
Latest verified intake: [YEAR]
Closing date: [DATE]
Next intake: Not yet announced
Do not allow the status information to become the article's main identity.
The article remains an evergreen resource about the scholarship.
10. FIELDS OF STUDY
Research the actual fields supported by the scholarship.
Where useful, distinguish between:
specific qualifications,
broad fields,
named degree programmes,
undergraduate study,
postgraduate study,
vocational/TVET study,
school-level study.
Do not convert a broad field into a specific degree unless the source supports that interpretation.
If the scholarship supports multiple related qualifications, group them logically rather than producing a huge keyword list.
11. QUALIFICATION AND STUDY LEVEL
Make the supported academic level clear.
Where relevant, explicitly distinguish between:
Grade 12 applicants,
first-year university students,
continuing university students,
undergraduate students,
postgraduate students,
honours,
master's,
doctoral,
TVET students,
school learners.
Do not assume that a scholarship supports first-year students simply because it supports undergraduate study.
Use the exact eligibility information from authoritative sources.
12. REQUIREMENTS
The requirements section must answer what an applicant actually needs to qualify.
Where supported, cover:
citizenship,
residency,
age,
academic performance,
subjects,
minimum marks,
household income,
financial need,
study level,
institution requirements,
field of study,
geographic/community requirements,
employment or work-related requirements,
other programme-specific conditions.
Clearly distinguish standing requirements from requirements that apply only to a particular intake.
Do not carry old eligibility requirements into a new cycle unless there is evidence they remain applicable.
13. FUNDING / WHAT THE SCHOLARSHIP COVERS
Explain exactly what the scholarship pays for.
Where confirmed, cover:
registration,
tuition,
accommodation,
meals,
textbooks,
study materials,
laptop/device,
transport,
allowances,
other confirmed support.
Do not invent monetary values.
Do not state that a scholarship is “fully funded” unless the evidence supports that description.
If a monthly allowance is mentioned by a reliable source but no current amount is confirmed, explain that distinction clearly rather than inventing or carrying forward an old amount.
A secondary query such as:
“Does the scholarship provide a monthly allowance?”
should normally be answered within this section rather than becoming its own H2.
14. APPLICATION PROCESS
Explain how the applicant actually applies.
Where supported, include:
official application website,
application portal,
application method,
registration requirements,
selection process,
interviews,
supporting documentation,
important application instructions.
Do not invent steps.
If the official source only confirms an online application, do not manufacture a multi-step application process.
Only add a separate application-process section when official information meaningfully outlines the process.
15. SCHOLARSHIP OBLIGATIONS
Only include an obligations/service/work-back section if the official scholarship information discusses obligations such as:
service agreements,
work-back requirements,
employment commitments,
internships,
vacation work,
community service,
contractual obligations.
Do not assume that receiving a scholarship automatically creates a work-back obligation.
If no reliable evidence exists, do not invent one.
16. DOCUMENTS
List the documents applicants are actually required to submit.
Where applicable:
ID,
matric certificate/results,
academic transcript,
proof of university acceptance,
proof of registration,
proof of household income,
parent/guardian documents,
proof of residence,
other programme-specific documents.
Clearly distinguish:
REQUIRED DOCUMENTS
from:
DOCUMENTS THAT MAY BE REQUESTED DURING SELECTION
Do not list documents merely because they are common to other scholarships.
17. CLOSING DATE AND APPLICATION STATUS
Use the closing-date section to answer the broader temporal search intent.
This section may naturally answer:
When does the scholarship close?
Is the scholarship still open?
Has the current intake closed?
When did the latest intake close?
Has the next intake been announced?
When might applications reopen, if officially stated?
Do not create separate H2s for each of these questions unless there is a genuinely distinct information need.
If no future date is known, state:
“The next application date has not yet been announced.”
Do not speculate.
18. CONTACT INFORMATION
Include contact information only when it is supported by a reliable source.
Where available, provide:
official email,
telephone number,
application portal,
official website,
scholarship-specific contact route.
Prefer a scholarship-specific contact route over a generic corporate contact when one exists.
Do not invent email addresses or phone numbers.
19. ABOUT THE PROVIDER
Include a concise provider section when it helps establish the entity behind the scholarship.
This section should explain:
who the provider is,
what the organisation does,
and its relationship to the scholarship.
Do not turn this into a long corporate profile.
The provider information exists to strengthen entity understanding and context for the applicant.
20. INTERLINKING
Immediately after the FIELDS OF STUDY section, add relevant internal links where appropriate.
Use three bullets:
Primary relevant Grads24 category
Second relevant Grads24 category
Open scholarships / relevant current opportunities
Use only existing Grads24 URLs.
Do not invent URLs.
Choose links based on genuine topical relevance rather than inserting links simply for SEO.
The links should help the student continue their search.
21. FAQ RULE
Use an FAQ only when it adds useful residual information that is not better handled within an existing main section.
Do not use the FAQ as a dumping ground for autocomplete queries.
A question should be included in the FAQ only if:
it represents a useful search intent,
it is not adequately answered in the main article,
answering it separately improves the reader's understanding.
For example, if “Does the scholarship provide a monthly allowance?” has already been answered under WHAT DOES THE SCHOLARSHIP COVER?, do not repeat the same answer in the FAQ unless the FAQ adds genuinely useful information.
Similarly, do not repeat the closing date in an FAQ simply because “Is the scholarship still open?” appears in autocomplete.
The main article should answer the question where it logically belongs.
22. TOPICAL COVERAGE AND SEMANTIC SEO
Build the article around the scholarship entity and the applicant's decision-making journey, not around a list of keywords.
Research and cover relevant concepts including:
scholarship entity,
provider,
programme/fund,
academic year,
applicant,
citizenship,
location,
institution,
study level,
qualification,
fields,
funding,
requirements,
documents,
application process,
closing date,
provider context.
The objective is:
BROADER TOPICAL COVERAGE, NOT BROADER KEYWORD COVERAGE.
Do not artificially repeat:
scholarship name,
“2027”,
“South Africa”,
“apply,”
“requirements,”
or other keywords.
Use natural language.
23. ACADEMIC YEAR
Use the current academic year naturally where it helps the reader.
The article may use 2027 in:
H1 where appropriate,
current status,
current-cycle information,
closing/opening information,
sentences referring specifically to the 2027 intake.
Do not append “2027” to the scholarship name in every heading.
Do not make the year appear to be part of the permanent entity name unless it genuinely is.
The goal is to make the article current without making it unnecessarily repetitive or disposable.
24. RESEARCH PROCESS
Before writing, perform thorough research.
Prioritise sources in this order:
FIRST — PRIMARY SOURCES
Prefer:
official scholarship provider,
official company website,
official scholarship portal,
official university pages,
official government pages,
official programme/fund pages.
SECOND — HIGH-QUALITY SECONDARY SOURCES
Use reputable educational sites and established scholarship publications to identify:
search intent,
terminology,
information gaps,
commonly asked questions,
historical context.
THIRD — COMPETITOR ANALYSIS
Review leading ranking pages such as ZA Bursaries, EduPstairs, Bursaries.co.za, Regenesys and other relevant competitors.
Use competitors to identify:
missing information,
useful terminology,
search-intent gaps,
structural weaknesses,
outdated information,
questions students are likely to have.
Do not copy their wording.
Do not assume a competitor's information is correct merely because it ranks highly.
25. SOURCE CONFLICTS
When sources disagree:
Prefer the most authoritative source.
Prefer the most recent source.
Prefer scholarship-specific information over generic information.
Prefer official programme information over third-party summaries.
Where necessary, explain the conflict rather than silently choosing an unsupported figure or date.
Never combine conflicting figures or dates into a single claim.
Never guess.
26. HISTORICAL INFORMATION
Historical information may be useful when it helps explain the programme or previous application cycles.
However, clearly identify it as historical.
Do not present a previous year's:
closing date,
allowance,
eligibility rule,
field,
funding amount,
application process,
as though it automatically applies to the current intake.
Use historical information only when it adds value.
27. ACCURACY RULE
Do not invent or infer facts.
Never guess:
closing dates,
opening dates,
allowance amounts,
number of scholarships,
eligibility requirements,
university requirements,
application links,
contact details,
funding amounts,
work-back obligations,
fields of study.
If a fact cannot be confirmed, say that it has not been confirmed or announced.
Accuracy is more important than completeness.
28. WRITING STYLE
Write in a:
concise,
authoritative,
formal,
student-friendly,
factual,
easy-to-scan
style.
Avoid unnecessary filler.
Avoid generic statements such as:
“Education is important for your future.”
“Getting a scholarship can change your life.”
“Students who are looking for financial assistance should consider…”
Start with useful information.
Use short paragraphs.
Use tables where a table genuinely improves clarity.
Use bullets where they improve scanability.
Do not make the article unnecessarily long merely to appear comprehensive.
29. HEADING STYLE
All article headings must be uppercase.
The TOC headings must exactly correspond to the relevant article headings.
Use natural search-intent wording.
Prefer:
WHAT ARE THE CSIR SCHOLARSHIP REQUIREMENTS?
over:
CSIR SCHOLARSHIP ELIGIBILITY CRITERIA AND REQUIREMENTS FOR STUDENTS
Avoid awkward SEO constructions.
Do not force keywords into headings when they make the question unnatural.
30. ARTICLE STRUCTURE PRINCIPLE
The final article should follow this reasoning:
UNDERSTAND THE ENTITY → IDENTIFY THE MAJOR APPLICANT DECISIONS → BUILD THE PRIMARY ARCHITECTURE → ABSORB SECONDARY SEARCH INTENTS INTO THE APPROPRIATE PARENT SECTIONS → ADD CURRENT-CYCLE INFORMATION → ADD USEFUL RESIDUAL FAQS
Do not start with:
FIND EVERY KEYWORD → CREATE A HEADING FOR EVERY KEYWORD → WRITE A PARAGRAPH FOR EVERY HEADING
The first approach is required.
31. FINAL QUALITY CHECK BEFORE OUTPUT
Before producing the final article, check:
ENTITY
Is the scholarship clearly identified?
Is the provider relationship clear?
Is the programme/fund relationship clear where relevant?
SEARCH INTENT
Does the TOC represent the major applicant questions?
Have secondary questions been grouped under logical parent sections?
Have unnecessary H2s been removed?
Is the FAQ genuinely useful?
EVERGREEN
Can this page remain useful after the current intake closes?
Is standing programme information separated from cycle-specific information?
Has 2027 been treated as a temporal layer rather than the entire identity of the article?
ACCURACY
Are all current dates verified?
Are all requirements verified?
Are funding claims verified?
Are application instructions verified?
Are historical facts clearly identified?
Have unsupported claims been removed?
APPLICANT USEFULNESS
Can a student quickly determine:
What is this scholarship?
What can I study?
Do I qualify?
What does it cover?
How do I apply?
What documents do I need?
When does it close?
Who do I contact?
STRUCTURE
H1 first.
TOC immediately after H1.
Uppercase headings.
Logical H2 hierarchy.
Application intent visible early.
No unnecessary sections.
No repetitive information.
SEO
Natural use of scholarship name.
Natural use of academic year.
Strong topical coverage.
No keyword stuffing.
Useful internal links.
Search intent satisfied directly.
No competitor copying.
32. OUTPUT FORMAT
Produce the article as WordPress Gutenberg code.
The final output must contain:
H1
TOC immediately after H1
concise current-status information where relevant
evergreen entity explanation
major search-intent sections
current-cycle information integrated naturally
relevant internal links
FAQ only where justified
no unnecessary conclusion or filler
The final article should be ready to paste directly into the WordPress Gutenberg code editor.
Do not include explanations before or after the Gutenberg code unless specifically requested.
FINAL GUIDING PRINCIPLE
The article must not be designed as a collection of keywords.
It must be designed as a useful, durable resource about a real scholarship that helps a student make decisions and complete an application.
The core principle is:
ENTITY FIRST. SEARCH INTENT SECOND. CURRENT CYCLE THIRD.
Treat search intent hierarchically:
PRIMARY INTENT → MAIN SECTION
SECONDARY INTENT → PARENT SECTION
NARROW INTENT → SENTENCE / BULLET / FAQ
And always remember:
ONE SUBSTANTIVE TOPIC → ONE LOGICAL HOME.
The objective is not to answer every related query with a separate heading.
The objective is to build the clearest and most useful resource for the scholarship entity, while naturally satisfying the important searches students make about it.